15 Questions. 5 Areas.
Your brand health check.

Heffers Studio / The Brand MOT

Let's see how your brand is doing.

15 questions. Five areas. A quick, honest check-up. Choose the answer that feels most accurate — there are no wrong answers.

Question 1 of 15 · Direction & positioning 7%

Can you clearly explain what you do, who you do it for and what makes you different?

Your answers are scored in this browser. We don't store or send your responses.

Your business has probably changed since your brand was first created. But has your identity kept up? Take this free 5-minute Brand MOT to see what's working, what's looking a little tired and where there's room for improvement.

15 questions. An honest assessment. No obligation to change your logo.

Ready to look under the bonnet?